Testimonials

Tracey and the VMG team are top notch event organizers. I have worked on hundreds of events all over the world in the last 16 years and it is rare to meet such a highly competent, professional and flexible team. I would unhesitatingly recommend VMG to anyone looking to create a dynamic event with the minimum of fuss and the maximum results.

~ Tim Merry, Art of Hosting


I have had the pleasure of working with Versatile Management Group (VMG) for the past two years planning the Jack Frost Winter Festival. Tracey and her team handled anything and everything from promotion, gathering sponsors, applications for funding, media; the list goes on and on. VMG is a truly professional festival management company and the overall success of the Jack Frost Festival is only because of their efforts. Thank you for making the Jack Frost Festival a success.

~ Craig Jones, President of Hotel Association of PEI


We have worked with Versatile Management Group previously on the PEI Festival of Wines, most recently they executed the very first PEI Spirit Festival at the Confederation Centre of the Arts.

The team’s energy, enthusiasm, and professionalism created the perfect combination that resulted in highly successful events. The feedback received from attendees, agents and suppliers was all very positive.

We are thrilled with the results of the 1st Annual Spirit Festival and excited to see what the team has in store for next year.

It is always a pleasure to work with the VMG team!

~ Andrew MacMillan, A/ Chief Executive Officer, PEI Liquor Control Commission


This is my first hands on experience with Tracey and her fabulous team. Tracey’s skills in event management are phenomenal. She is extremely competent, flexible and knowledgeable. Her ability to think on her feet and create positive solutions to a myriad of issues is truly amazing, even when you loose power during an event. Based on the feedback from participants the inaugural YDAY was a success and I believe Tracey played a very significant role in achieving that success. I look forward to working with Tracey and her team in the future.

~ Susan MacKenzie, Co-chair YDAY Committee


“Tracey and her team have been instrumental in the success of Fall Flavours. In 2016, I had the pleasure of working with them and continue to be impressed with their professionalism, attention to detail and ability to deliver on time and budget. The festival attendance and number of visitors to PEI during the festival has grown every year under their leadership. I would recommend them to any organization looking to develop new or grow existing events!”

~ Kent Thompson, Food Island Partnership


“TIAPEI and the Arts and Heritage Committee launched the Arts and Heritage Trail Guide in 2011 and contracted Versatile Management Group to manage sales of listings and quilt boards for this bilingual promotional piece. In the past six years we have experienced steady growth in both the number of listings and quilt boards and are very pleased with the participation levels and the work of VMG that has contributed to this success. In 2016, recognizing the impact of social media with today’s consumers, we hired VGM to manage our social media pages and both Twitter and Facebook received tremendous growth in followers. Tracey and her staff have proven themselves to be wonderful partners in the steady progression of this initiative.”

~ Kevin Mouflier, CEO – TIAPEI


“To the entire Versatile Team,

I want to say a huge thank you and congratulations for the huge success last night (Fall Flavours Signature Event: Toe Taps and Taters). I said it to Chef Andrew Smith, but last night was the event that we envisioned when we first started! It was a seamless event and that is because of you guys. You have the know-how, contacts and industry respect to pull those kinds of events off. But more than that, it’s so much fun to work with you all. You have the best team, and your cohesion is evident.”

~ Kendra Mills, Marketing Director, PEI Potato Board


“Versatile Management Group (VMG) provided professional, quality service from the planning process through to the activation and wrap up of the Prince Edward Island Liquor Control Commission’s (PEILCC) 19th Annual Festival of Wines in May 2013.

The support provided by VMG through skilled event management and marketing allowed the PEILCC to concentrate on the retail side of the event, benefitting the event as a whole.”

~ Carl Adams, Chief Financial Officer, Prince Edward Island Liquor Control Commission


“Having worked with Tracey on several occasions, there is one thing that anyone ever needs to know about her services: If you want something to get done and done well, you hire VMG. Her organizational skills are superb, her interpersonal skills are excellent and she always delivers results.”

~ Sebastian Manago, PEI Culinary Alliance


“I have had the privilege of working with Tracey in a variety of capacities over the past 15 years. She is a highly skilled sales and marketing professional. She is a creative thinker who brings a fresh perspective to each project she takes on. She is results oriented, highly organized, and deadline driven. 
Tracey is a joy to work with – great personality, quick to laugh, and always a positive, “can-do” attitude.”

~ Kathy Hambly, 
Executive Director,
Greater Charlottetown Area Chamber of Commerce


“Tracey’s entrepreneurial leadership and deep industry knowledge, combined with her excellent sales and marketing skills, enabled the Charlottetown Harbour Authority to build its annual cruise ship visitation from 28,000 passengers in 2006 to over 70,000 passengers booked for the 2010 season! Tracey is a team player and relationship builder with the vision, imagination and capacity for doing the hard work necessary to get the job done.”

~ Stan H. MacPherson, FCA; Chair, Charlottetown Harbour Authority Inc.


“I have had the opportunity to work with Tracey Singleton for nine years. Her career in Tourism is extremely well rounded; with experience in product development, event management, sales and marketing. This allowed her to excel in her position at Tourism Charlottetown and now with her new company. Tracey is very dedicated; her organizational skills are exceptional and you can always be guaranteed her execution will be stellar. I can’t express enough her talents and would recommend her to any organization – she is a true professional!”

~ Kim Green, Former CEO of Tourism Charlottetown, Owner of Kays Wholesale


“Tracey worked with Golf PEI as an extended member of our team for a year. With her extensive event background experience, she was able to take the International Golf Couples Festival and develop it into a reality. She evolved the theme into a concept, including the development of a schedule of events, working budget and funding proposal.She has also worked as a project manager on our interactive on-line marketing strategy, and has developed a complete PR program for our upcoming season. We call on her and VMG when we need experienced, quality external resources for various projects. We are extremely happy with her work”.

~ Barry MacLeod, Former COO, Golf PEI


“Thank you to Tracey for helping us bring our “baby” into this world, even when you were doing the same, times three! You believed in us from the beginning.”

 ~ Chefs Allan Williams, Jeff McCourt and Austin Clement
Authors of Flavours of Prince Edward Island Cookbook


“Although I’ve only worked with VMG for a year, I’m extremely impressed with their dedication and hard work. Their passion and efficient and effective problem-solving capabilities and positive attitude and dedication make them an excellent team to work with! A big thanks goes out to them for working so hard to bring the Flavours Trail and the PEI Flavours website to reality.”

~ Jan Holmes, Program Officer, PEI Culinary Alliance


“For the PEI International Shellfish Festival, VMG has worked to reduce overhead costs and increase private sector revenue. VMG has a proven track record of positive results and fiscal responsibility. During these tough economic times, VMG has continued to enhance programming opportunities and value while working within the constraints of a reduced budget. Always looking at creative solutions, they have assessed the festival from all angles, within the last two years operating costs have been significantly reduced by ensuring efficient allocation of resources and value in kind.”

“VMG is a hard-working team who know how to get the job done. They are highly respected by colleagues and clients. The PEI International Shellfish festival has been extremely pleased with their work.”

~ Liam Dolan, Chair, PEI International Shellfish Festival


“Last fall I approached Tracey with the idea of hosting a grilled cheese event at the COWS CREAMERY as part of Fall Flavours. VMG took a leadership role in developing the event, securing a partnership with a non-profit organization, sponsorship development, event execution and marketing. She was able to take an idea and turn it into a reality in a very short period of time and her team was instrumental to executing and marketing the event.”

“The Great Island Grilled Cheese Challenge was an instant success. It sold out in its first year, returned a small profit to the PEI Chefs Association and is now the second largest Fall Flavours event. I acknowledge and applaud the work of VMG for their key role in this event’s success.”

~ Scott Linkletter, President, COWS